Our Branch networks are our largest expense category and most of us are seeing human-based transactions declining, making our branch network less efficient. But branches are not going away as nearly 85% of all new accounts are still opened in physical branches. This creates key areas to focus on developing and executing marketing strategies that drive new account growth and cross selling activity within our branches. Ric Carey of Peak Performance Consulting Group, will provide education on:
- Identifying the support necessary to create sales opportunities at the branch level
- Creative marketing strategies and tactics
- Multiple analytical options to support marketing activities
- Role of on-line & mobile banking in supporting marketing efforts
Educating yourself and your bank on these four areas ensures that you are making the most of every opportunity presented and that you have the support in place to repeat your success. Join WIB and Ric Carey on July 17th at 11am PST for this engaging and informational event!